CASE STUDY ·
Brand identity, landing page
Biosync
A self-initiated brand and landing page for a cosmetic serum that doesn't exist.
YEAR
2025
DURATION
1 week
SCOPE
Brand identity, landing page
INDUSTRY
Cosmetics
01
THE BRIEF
Self-initiated, no client. A cosmetic serum that doesn't exist.
02
THE GOAL
Practice the full process from brand to web: identity, AI image art direction, and a landing page built to convert.
03
THE HARD PART
Not the logo. Keeping the images consistent across skin tones and lighting, shot after shot.
04
WHAT I BUILT
A brand identity, an art-directed set of AI images, and a live landing page.
WHAT WAS DELIVERED
Brand identity
AI image art direction
Landing page, live in Framer
NEXT PROJECT
Landing page design
